Previously sold as a bundled, unwrapped product, asparagus was identified as a high-waste item due to its propensity to dehydrate quickly, with severe shrivelling of spears and a sensitivity to damage and microbial spoilage. A packaged solution with shelf-life enhancing properties was therefore sought to better protect the product, as well profitability.
Scientifically perforated MMP™ film works to manage in-pack moisture levels. Differential perforation capability means moisture is removed where needed at the tips, but retained at the cut ends, to prevent dehydration.
+4 days extra shelf-life achieved
Tips remain dry, to discourage microbial spoilage
Moisture loss is reduced, where it would be detrimental, at the cut end, reducing dehydration
Improved food hygiene vs unpackaged product